Excitech has become Symetri
In January 2020, Excitech was acquired by Addnode Group, the owner of Symetri, Europe’s leading provider of software and services for design and engineering activities.
Excitech has now become Symetri, operating as one company since the beginning of January 2021. Please rest assured it is business as usual for us and your service experience will not be impacted.
Craven Fawcett | How a 180-year-old company, manufacturing products you are likely to see every single day.
Challenges
- Large and heavy machinery not easily transported
- Enabling customers to explore the machines is difficult with brochures and only partly achieved with 3D models given their broad adoption across the competitive landscape
- It is difficult to make a first impression that leaves a memorable impact
Solutions
- Virtual reality provides the immersive experience while locating Craven Fawcett firmly in an innovation zone; perceived as such in the cutting-edge approach to addressing customer concerns by showing them where and how they have been addressed
- Craven Fawcett has risen above the level playing field
Benefits
- An almost irresistible invitation to customers to engage
- Significant logistics advantage; no hauling large machinery across the country, saving on both resources and costs
- High impact and memorable product demonstration
- Higher quality conversations achieved earlier at the planning stage